The Pentaho BI project gives us all the necessary infrastructure to execute and enforce business logic. The BPM (Business Process Management) support in Pentaho permits us to program rules into the application to achieve simple tasks like generating a weekly report and sending it by email to the interested parties (which can also be done easily through the user interface) or more advanced processes like automatically creating trouble tickets or potential follow ups based on client inactivity (for example), automatic "keep in touch" emails, email campaigns to segmented clients or any other business rule that needs to be enforced.

BPM is the first part of a Business Intelligence project that starts being proactive, looking at the present moment, not the past. In this sense the next logical step is to look forward and infer where we are going. Pentaho gives us all the statistical power of Weka to analyze where we are heading and answer the many "what if" questions that this kind of analysis arouses.

Imagine all this power not only on your vtiger CRM data, but mixed together with any other data sources your company may work with. That is what this project and our professional team can help you achieve.